The Impact of Social Media on Political Efficacy and Real-Life Netizens Political Participation (Lebanon- Case Study)

نویسندگان

چکیده

Purpose: The objective of this study was to explore netizens' external and internal political efficacy as being exposed branding on social media show how would level up the citizens’ awareness boost their participation in voting parliamentary election. Lebanon taken a case study. Theoretical framework: Recent literature has reported impact youth while other studies have been done separately about particularly developed countries. (Binder et al., 2021; Hassan & Ridzuan, Moorman 2019; Slipetska, Lau 2021) However, there is still much investigate netizens’ developing country like Lebanon. Methodology: used deductive approach based using primary statistical data for testing hypotheses which analyzed by SPSS v22. population, 491participants, from whom obtained randomly were Lebanese people age groups over 21 various provinces. Findings: Overall, reflects positive correlation voters' participation, it implies that influence platforms self-external strong. Research, Practical Social Implications: On level, election done, recommended measure voting. Also, very beneficial be governments themselves fostering nations, especially Originality: This analyses role does encouraging after offensive revolution pre- comparing with many previous elections so shy didn’t exceed 49.70 %. (Ministry Interior Municipalities, 2018)

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ژورنال

عنوان ژورنال: International Journal of Professional Business Review

سال: 2023

ISSN: ['2525-3654']

DOI: https://doi.org/10.26668/businessreview/2023.v8i5.2153